It’s all about … those Keywords

Keywords are dead. Long Live Keywords. Once upon a time people discovered that Google and other search engines used the meta-keywords field to determine search rankings, so they started to stuff that tag with repeats (red hats, red hats, red hats, red hats, red hats) to get the best rankings. So the search engines stopped paying attention to the meta-keywords field (there is a good use for the meta-keywords field though, ask me and I’ll tell you.)

Fast forward to 2016 where Moz did a Whiteboard Friday about keywords vs. topics for optimization. In my opinion, keywords will always be the way to go. That’s how people search… using their own (key)words. I like what Rand Fishkin has to say about it…

Wikipedia Editing – The Wonderful World of Wikipedia

Great news! I have recently added Wikipedia Article Editing to my list of services.
Wikipedia Article Editing

I have been a Wikipedia Editor for many years now, but mostly confined myself to making image contributions and simple edits to existing articles. However, I recently was able to take an article that had previously been deleted from Wikipedia for being too self-promotional and re-wrote it to comply with Wikipedia standards, it was accepted and is now the 2nd organic result on Google for this client’s name. I have also written new articles from scratch that have also been accepted for publication.

Wikipedia has strict guidelines, so not everything or everyone qualifies to have an article, but if you have a need for help on Wikipedia, please Ask Joanne about Wikipedia!

Competitive Research by Ask Joanne

Have you have ever wondered what keywords your competitors are bidding on in AdWords? Or what keyphrases are bringing them their best organic traffic? Or where you might be missing out on possibilities for blog posts or content creation?

Competitor-Keywords

Yes! More new tools! I am now offering some in-depth competitive research reports for clients that can answer these questions and more.

Want to improve your presence on Google? Ask Joanne, the Answer Woman. 🙂

New Powerful SEO Reports and Tools!

eyes-on-the-web

As anyone who knows me knows, I LOVE finding new tools (toys:-) that make my work more relevant, effective and efficient. And the last few weeks have been a time of discovery. Not only did I recently partner with Boostability to help my clients expand their SEO efforts cost effectively, but I have also recently found new ways to do my Eyes on the Web® reporting that give my clients more comprehensive and detailed information in a more concise format.

These new tools also include;

  • an amazingly detailed Keyword Ranking Checker
  • a Google Local Tracker to see how your local page ranks against your competitors for your top keyphrases
  • a Citation Tracker (to check on the citations to your site compared to your competitors) and offer suggestions for new citations
  • a tool for creating Citations at many popular sites quickly and easily.
  • a handy widget for helping to increase the reviews of your site
  • a super-cost effective method for monitoring online reviews of your site at many popular review sites

If any of these services or services sound interesting to you, please get in touch! askjoanne@gmail.com