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Monthly Archives: February 2007
I read somewhere recently (can’t remember where!) that search engine optimizers fall into two basic camps – those that focus on long term strategies to improve site rankings and visibility using well-researched keywords and those that chase the search engines’ … Continue reading
While Free Keyword Research tools won’t give you all the data that a paid service will give you (detailed competition numbers, effectiveness index numbers, costs-per-click for pay per click campaigns), they can give you good information on whether your top … Continue reading
While doing some research on the ways to get customized RSS content from a variety of sources, I came across IntraVnews. It’s an add-in for Microsoft Outlook that lets you subscribe to all kinds of RSS feeds that it then … Continue reading
In an effort to be able to assist individuals and businesses with all levels of budgets, we’ve just introduced hourly phone consulting for Search Engine Optimization. This can be a one on one call or a conference call with all … Continue reading
By Jill Whalen (reprinted with permission) There are so many SEO/SEM firms cropping up that talk a good game but don’t deliver results. This is in part because there’s so much information that is freely available about search engine optimization. … Continue reading
The very first step any business should take when trying to improve search engine rankings is keyword research. Start with identifying the keywords that you want your site to rank well for in the search engines. Make this list as … Continue reading
If you’re located in the New England area, I highly recommend checking out Jill Whalen’s latest venture, SEMNE.org. From the mission statement: SEMNE’s mission is to provide networking and educational opportunities for search marketers in Massachusetts, Connecticut, Rhode Island, New … Continue reading
For anyone interested in their website’s rankings in Google, I am sure you’ve heard about working to get incoming links to your site – links from other relevant sites to yours is one of the primary ways that Google and … Continue reading
The other day I wrote briefly about a book I got from the library called Blog Marketing. Well, I’ve finished reading it and am about to start again! It’s not only about how and why to start your own business … Continue reading